Eight-year veteran David Ku, senior vice president of advertising products, and a key player in its search marketing platform, is the latest in a string of execs to leave the global giant as it attempts to reinvent itself under Chief Executive Carol Bartz.
Amongst other execs calling it quits have been Chief Technology Officer Ari Balogh (April 2010), advertising sales boss Joanne Bradford (March 2010) and Chief Financial Officer Blake Jorgensen in 2009.
In other news, Yahoo! will revamp its search pages to include more visual content, a move the company hopes will engage more of its users.
The move encompasses improvements to search, mail and advertising, as market share continues to fall, with Bing recently overtaking Yahoo! in search, meaning the laggard fell to third place.
The Internet giant will also integrate news, as well as search and conversational trends, moves that could be directed at blunting the impact of popular sites like Twitter Inc.
Read more at the Wall Street Journal.
Something is definitely going down at Yahoo! You can’t lose that many execs in such a short period without being really knocked around.