Posts tagged as:

Marketing Strategy

Apple: Another Opportunity for Leadership

by Fiona on January 8, 2010

MICROSOFT chief executive Steve Ballmer previewed several tablet-style computers at the International Consumer Electronics Show in Las Vegas yesterday, but the anticipated launch of an Apple tablet-slayer did not eventuate. Microsoft confirmed partnerships with manufacturers including Pegatron, Archos and HP, and Mr Ballmer briefly demonstrated the HP slate prototype, which will run the Windows 7 [...]

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How Small Business Can Tackle Goliath.

by Fiona on October 5, 2009

Marketing Strategy: How Small Business Can Tackle Goliath. Small Business Marketing Strategies to tackle Goliath Market Leaders.

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How Intelligence Officers Avoid Surprises.

by Fiona on September 16, 2009

US President: Lessons Learned – How Intelligence Officers Avoid Surprises. Learn how they evaluate threats, overcome cognitive bias and construct scenarios.

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The Economic Crisis: One Year on.

by Fiona on September 15, 2009

Sept 2009, McKinsey Report: The Economic Crisis – One Year on. Highlights from the McKinsey Global Economic Conditions Survey results, September 2009.

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Marketing Strategy: How to Innovate.

by Fiona on September 2, 2009

Marketing Strategy: How to Innovate and Compete. Today’s product strategy, indeed marketing strategy, relies on innovation. Find out how to do it here.

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The Truth about Rightsizing.

by Fiona on August 27, 2009

Corporate downsizing: The truth about Rightsizing (at least that’s what they like to call it.)

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Bunnings and Woolies – Take your seats.

by Fiona on August 25, 2009

Bunnings and Woolies strap on the boxing gloves. It’s showtime. Sit back and enjoy the contest.

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8 Social Media Sites Plus 1 Important Rule.

by Fiona on August 23, 2009

Social Media Review: 8 Social Media Sites Plus 1 Important Rule. We check out 8 popular sites and give you the what-not-to-do.

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Specialist Retail Model.

by Fiona on August 3, 2009

The Specialist Retail model is dependent upon the retailer sourcing products for the lowest possible cost before selling them at the lowest possible price.

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The Budget Brand.

by Fiona on August 3, 2009

The Budget Brand. Find out more about the marketing strategies for No-Frill, budget brand and Private Label Offers.

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