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FAIRFAX Media should axe its Melbourne and Sydney daily print editions and focus on e-readers and online to boost earnings, a report in The Australian says. That’s bye-bye to the print editions of The Age and the Sydney Morning Herald. Instead, says an analysis from Macquarie, Fairfax should deliver its content via e-readers such as [...]
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Pricing Strategy: How to Price Services. Billable hours, fixed price and more creative ways to price services.
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Pricing Strategy: The Highs and Lows of Cost-Based Pricing. Find out pros and cons and what else you can do.
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Pricing Strategy: How to avoid a price war. Tips and advice about what to do in a price war.
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Pricing Strategy: How to calculate gross profit margin. (And how to check you’re not pricing yourself out of business.)
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Pricing Strategy: The Implications of Pricing in the Middle of the Road. How businesses can step into the safety of the kerb.
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Pricing Strategy: When To Increase Prices. The when, why and how of price increases.
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Pricing Strategy: When (and How) To Drop Prices. Before you discount or reduce prices, check out the whens and hows of reducing your price.
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Pricing Strategy: Making Prices Hard to Compare covers techniques marketers use to make prices hard to compare.
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Pricing Strategy: Making Prices Easy to Compare includes tips and advice about what you can do to make prices easy to compare.
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