The Rules of the Game: Climate Change Communication. Read it and decide. Good communication strategy or propaganda befitting a Machiavellian era?
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Posts tagged as:
public relations
Global Warming: Grassroots Protesting, Minnesotans for Global Warming. Foot-tapping stuff related to global warming.
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McDonalds: Should they sue or shut up? Notorious prankster David Thorne causes great ruffles under the golden arches. Now what should McDonalds do?
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Publicity: How to be front page news in Melbourne Australia. From the ridiculous to the sublime, we’ve seen it all make the front page of Australia’s biggest selling newspaper.
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2009 Digital Readiness Report: Marketing and Public Relations skills You’ll Need. Have you got the marketing skills for the 21st century?
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Public Relations: The New Advertising. Even blind Freddie can tell advertising isn’t working. Get yourself good PR and let the sales take care of themselves.
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Media Strategy: How Teenagers Consume Media. What’s hot and what’s not in the world of teenage media consumption.
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Many brands rely on hope as a critical element of their brand strategy. It’s the brand that promises a better you. But be warned. When it comes to a promise, your public expects you to keep it.
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Want celebrity-status? Fame and fortune? Here are 9 secrets that you can adopt on your way to super-stardom.
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When it comes to brand reputation, the first reaction of marketers is to shut up their critics. But there are better ways to protect and manage your brand reputation.
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