Google has rekindle its love for speedy Web searches with Google Instant, a new version of the search engine that displays results as you type.
When typing a search query with Google Instant, results appear after the first letter is entered, and they update as the user types. Marissa Mayer, Google’s vice president of search and user experience, said results are actually delivered “before you type,” because Google Instant predicts and automatically completes search terms.
According to Google, a typical searcher spends nine seconds entering a query, and 15 seconds searching for answers. Google hopes to shave two to five seconds per search using Google Instant as each keystroke triggers a predictive search which eventually will display the target of your ferreting. Watch this video to learn the basics.
Yahoo! and Microsoft have finalised the terms of their search agreement, five months after announcing the deal.
The two technology companies have sealed the terms of a landmark search deal which will see Microsoft’s Bing power Yahoo!’ search engine.
In return Yahoo! will be responsible for selling advertising around the combined search efforts.
The companies today released a joint statement: “Microsoft and Yahoo! believe that this deal will create a sustainable and more compelling alternative in search that can provide consumers, advertisers and publishers real choice, better value, and more innovation.
According to searchengineland, you have until mid/late 2010 to prepare your website for Microsoft’s Bing search engine ranking. The bad news is, if you’re already ranking well in Yahoo! it will all count for nothing.
So how do you know whether you should worry about Bing? Start with identifying how much traffic Yahoo! is sending your way. If the number is significant, you should invest the effort to do what’s needed in Bing.
Microsoft’s Bing search engine is emerging as a challenger to the dominance of Google after capturing a near-11 per cent share of the market in little more than three months.
The latest statistics from Nielsen, the research firm, show that Bing, which went live in June, is now the fastest-growing internet search engine in the United States. Its market share leapt to 10.7 per cent in August, from 9 per cent in July — a rise of more than 22 per cent.
If you’ve just started to use Google Analytics and aren’t sure which reports to look at, this video provides a helpful first-time analysis walkthrough.
Learn how to interpret what you see in these key reports and what actions you should take as a result.
How much moola is it worth to be on the front page in Google? Heck, lots. You could stack coins to the ceiling and still not meet the value of it to a business.
Global scales of traffic, for free.
That’s why good SEO’s charge a lot and (as competition fires up for a front page slot) their job is getting much harder too.
In a nutshell, optimizing your website for search engines like Google is a combination of both on-page and off-page elements.
So this morning, I received notification of a post from SEOMOZ which I thought was so good I’d be remiss not to share it with you.
It’s called “Perfecting Keyword Targeting & On-Page Optimization“. And it starts off with a nice picture: Continue Reading
When it comes to site load times, you really want to be the hare not the tortoise.
Page loads essentially speed at which your website will load in a visitors browser. Having pages that load quickly is important from a usability point of view.
From a marketing perspective. you want the experience of coming to your website to be quick and easy for your visitors. If you are a store, you want them to buy.
People on the internet really expect immediacy – they are really impatient.
They get frustrated when pages are slow to load – so much so that they just hit their back arrows and just exit right out. And they head off somewhere else – and that might be to your competitors if you’re selling something online.
While a lot of people are on broadband, and that does improve things, there is still a portion of the Internet population still using dialup to connect through.
If you want to be accessible to people using dial up you really have to pay attention to your page load and make sure your page is quick to load. And by quick I mean a few seconds – the fewer the better.
The kind of things that affect page load are pictures, graphics and video. Also some scripts and the number of objects each page contains. Continue Reading
Apart from their amazing caching performance (my blog is cached by Google within an hour of me uploading a new post), the great thing about blogs is that you can write about a variety of topics related to your field. This enables you to cover many different keyword phrases – so it’s also great for being found in organic search.
Giving you a helping hand is SEO Blogger which is a tool that has been provided by Wordtracker. Wordtracker is a keyword research tool (you can do a free trial). It is very popular in the United States – and its keyword research is heavily skewed that way which means that it may be less useful to Australians than, say, Google Trends or Google’s External Keyword Tool. But back to SEO Blogger…
